HTC claims 15,000 pre-orders in 10mins for its Vive VR headset
A potential tidbit of early gross sales knowledge for considered one of 2016’s flagship digital actuality techniques: the HTC-Valve Vive, which went up for pre-order on February 29 and is because of begin delivery on April 5, apparently racked up greater than 15,000 pre-orders in lower than 10 minutes, based on a tweet by HTC VR dev Shen Ye.
Woah, greater than 15k models in lower than 10min
— Shen Ye (@shen) February 29, 2016
If the determine is right that sub-10 minute interval would have earned the Vive makers a cool $12M in income.
HTC didn’t explicitly refute Ye’s tweet when contacted by TechCrunch about it however a spokeswoman for the corporate stated it had “no additional touch upon this”.
The Vive prices $799 for a VR headset, two controllers and the 2 base stations that energy HTC’s room-scale head-monitoring taste of VR. Additionally it is essential to personal or purchase a strong sufficient PC to drive the VR expertise so the general value of being a Vive early adopter doubtless runs to properly over $1,500.
In fact, even when the 15,000 pre-order determine is right there’s loads of caveats right here. Pre-order demand can spike early on as early adopters rush in as soon as pre-gross sales speak in confidence to attempt to bag their buy. As soon as that first wave of fan-fueled demand has handed pre-orders might properly drop proper down. And with HTC declining to contextualize the determine it’s exhausting to attract too many conclusions from this element.
Rival VR headset, the Oculus Rift, can also be up for pre-order at current, costing $599 — and in addition as a consequence of ship in April. Oculus has not launched any knowledge in any respect on how Rift pre-orders are going — with CEO Palmer Luckey merely tweeting out some encouraging noises again in January.
Wow, individuals actually need Rifts. There have to be a whole lot of lurkers within the VR group.
— Palmer Luckey (@PalmerLuckey) January 6, 2016
Protected to say, even with HTC’s 15k determine we’re very removed from figuring out how sizable is even VR’s early adopter group. As ever with partial metrics it pays to be sceptical. And if the demand for Vive actually is off the chains, there’s little cause to assume HTC gained’t proceed shouting all about it so let’s see.
One issue that may be giving Vive pre-orders a lift over Rift pre-orders is the latter’s two proprietary controllers are delayed til the second half of this yr — and would require Rift house owners to half with additional cash to personal them.
Whereas HTC has been pushing arduous a message that the Vive’s $800 worth-tag is the ‘all in’ value (nicely, plus the worth of a PC… ).
So early VR adopters is perhaps much less eager to attend one other half yr to get a ‘full VR’ expertise from Rift — re-routing their demand the Vive’s method as an alternative.
For extra on the Vive, learn TechCrunch’s interview with HTC’s Drew Bamford