Wunderwalk App Let’s You Shortly Map An City Outing
Wunderwalk is an app that helps you discover cool stuff to do in your metropolis — or in your subsequent metropolis break — by combining Foursquare and Google Maps to allow you to seek for a collection of actions and have the app plot a route on the map, threading by way of the required cease offs and watering holes.
Apps targeted on extra dynamic maps are growing in quantity, because of Google’s Maps API and rival choices from the likes of cloud-based mostly map platform startup MapBox. Wunderwalk makes use of the Google Maps API to energy its app, harvesting factors of curiosity knowledge by way of the Foursquare API.
The Australian startup launched in beta this June in its house market, however is now increasing globally on iOS and Android by including cities around the globe, together with London, New York and San Francisco.
The essential concept is to scale back the time it takes to plot an city outing or day journey by asking the consumer to specify a handful of issues they’d love to do — with prompts within the app asking you to fill within the blanks: “I’m hungry for…”, “I’m thirsty for…”, “I’m in search of…”, “I’m purchasing for…”.
The app then generates a route plan on your outing, combining related native cease offs to examine off your bucket record of fast cravings. And specifying the strolling time between stops, together with complete time and distance.
It’s just like Disrupt alum What Now Journey, however lacks the latter’s offline maps functionality so is best suited to native outings in your personal metropolis or nation, slightly than overseas excursions the place knowledge roaming charges might make utilizing a mapping app to energy ideas on the fly prohibitively costly.
Wunderwalk additionally competes with the likes of Yelp for native suggestions however its map-targeted interface provides a special really feel, and one which’s higher suited to planning a collection of actions in a single fell swoop. It additionally has additionally an choice to view one of the best walks created by different customers, so you should use it to comply with within the footsteps of different locals and vacationers. And routes could be shared socially, to Fb.
Founder Kat McArthur has been boostrapping the undertaking since arising with the idea again in 2013, profitable an area startup concept competitors in Queensland. The group is now rolling out the app globally, after seeing 5 per cent natural month-on-month progress throughout its beta interval.
McArthur argues that Wunderwalk stands aside from the most important rivals within the journey uncover area reminiscent of TripAdvisor and Yelp by becoming a member of the precise dots of what you need to do, somewhat than displaying a complete pin-clad map.
“Unbiased travellers anticipate to spend hours planning their journey. WunderWalk removes the normal Google looking from sightseeing to eating. We consider WunderWalk is the quickest method to mix a number of pursuits into an outing. Much less time caught in your lodge room,” she says.
“WunderWalk takes wealthy social and geo knowledge and allows extremely-personalised metropolis discovery. We selected Foursquare’s API in an effort to validate our product out there, shortly and globally.”
The app itself is free so the enterprise mannequin can be targeted on in-app funds for extra content material, tied to a journey companion/influencer program. Because it amasses curiosity knowledge over time it additionally sees further income potential to monetize that, based on McArthur.