Would you pay $zero.21 to learn this text?
The New York Occasions and its contemporaries might have conditioned their readers to pay subscriptions for entry to on-line content material, however one Canadian information supply is about to combine issues up with the introduction of a pay-per-article mannequin. Along with providing normal subscriptions, The Winnipeg Free Press will cost readers 27 Canadian cents ($zero.21) for every article they learn. In line with NeimanLab, the newspaper (which is the area’s largest by circulation) will launch the pay-per-article system later this month. It hopes to tempt readers with the one-two punch of a 30-day free trial and this weird Pink Floyd pastiche:
Though it is a first for a North American information supply, the thought has already gathered some steam elsewhere. For instance, Dutch startup Blendle permits customers to pick tales from quite a lot of sources and pay for every article they learn. Finally rely it had nicely over 200,000 subscribers. Apparently, Blendle says that “common information” — just like the article you are studying proper now — does not fare so properly in a pay-per-click on system. As an alternative, the articles that promote are longform journalism, evaluation and commentary. In fact, Free Press provides a mix of stories and extra in-depth protection, but when Blendle’s outcomes are something to go by, the newspaper might have hassle persuading readers to stump up money for the standard every day information that includes a big portion of its content material.