Toyota needs the Prius was a ‘Ultimate Fantasy’ chocobo
In Japan, Toyota has a historical past of tapping basic Japanese position-enjoying video games to promote its newest automobiles. The corporate has beforehand used the music from Dragon Quest and Monster Hunter in its TV advertisements, and now it is leveraging Remaining Fantasy to advertise the petite Aqua City-X (often known as the Prius C within the US). As Kotaku reviews, the distinctive business exhibits three yellow automobiles tearing across the countryside, whereas the Chocobo Theme performs jubilantly within the background. For followers of the franchise, it is a intelligent nod to the beloved flightless hen, which frequently function within the video games as legendary modes of transport. However what number of Remaining Fantasy followers are out there to purchase a brand new automotive? In all probability not many — Toyota is presumably banking on the concept such an iconic Japanese franchise will probably be recognisable to even probably the most informal of online game lovers. It is definitely simpler than this terrifying Mercedes-Benz advert that includes Nintendo’s well-liked plumber.