The newest menswear accent is a Floor Guide

The latest menswear accessory is a Surface Book

Mat Smith, Engadget

As the road between style and know-how continues to blur, Microsoft Japan is taking the nicely-trodden path of style collaboration to advertise its Floor Ebook and tablets. Microsoft has claimed a nook of the upscale division retailer Isetan Males’s in Shinjuku, Tokyo, stocking its hybrid PCs subsequent to expensive style gadgets. There’s additionally a digital “hologram” mirror, which consumers can use to see how they appear in 360-levels. Store attendants scan you with a Floor — in fact — whereas a platform spins you round. The outcomes are then beamed to a floating show with the intention to see the way you actually look. Browse the division retailer collaboration for your self in our gallery:

Gallery: Japanese division retailer and Microsoft Floor style collaboration | 6 Photographs

Isetan Mens’ and Microsoft Floor staff up is cooler than it has any proper to be.

A video posted by MT (@thtmtsmth) on

Mat as soon as failed an audition to be the Milkybar Child: an advert creation that pushed white chocolate on gluttonous British youngsters. 20 years later, having repressed that early rejection, he accomplished a 3-yr educating stint in Japan with assist from world-class web and a raft of weird DS titles. After a number of weeks again within the UK, he is just lately returned to Japan, heading up our protection of a rustic that is obsessive about know-how — typically in very uncommon methods.

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