Swarm launches Perks and Challenges so you will get actual-world rewards
For the final yr, the staff at Foursquare has been working relentlessly to show Swarm into one thing enjoyable. In lots of respects, checking in on Swarm is enjoying a recreation, and now the corporate is able to reward you on your gameplay.
At this time the corporate launched Swarm Perks and Swarm Challenges, each of which are supposed to supply actual-world rewards to customers.
Let’s begin with Perks.
Swarm Perks is a reduction program that hooks in with present low cost networks so as to add rewards to your verify-ins,from over 60 nationwide chains.
When a consumer goes to Swarm to verify in to a location, all of the locations which are at present operating a reduction will seem with a cash bag icon subsequent to the identify. After choosing this location to verify in, they’ll instantly be introduced with a reduction and a bar code that can be utilized at POS to redeem.
For instance, Greatest Purchase may be operating a 20 % low cost on kitchen home equipment over $one hundred.
It’s value noting that Swarm Perks are usually not based mostly in your precise recreation play. For example, being on the highest of the leaderboard or being the mayor of varied locations doesn’t make a distinction in your Swarm Perks — they’re open to all Swarm customers.
The opposite half of right now’s launch known as Challenges.
Swarm Challenges overs all customers the prospect to enter right into a sweepstakes for a fair greater reward. Every week, Swarm will introduce a brand new problem — this week, it’s two examine-ins at outside places — with a particular prize.
These prizes embrace a $10,000 dream journey anyplace on the planet, a cruise to Alaska, a keep at a vacation spot spa, a purchasing spree, live performance tickets, a Canon SLR and extra.
Since Foursquare’s inception, actual-world rewards have all the time made sense. Although people wish to have a digital diary of their comings and goings, in addition to checking in on their buddies’ places, there’s nothing that compares to an actual, bodily prize.
When Foursquare cut up into Foursquare and Swarm, it felt like the corporate may need overlooked that imaginative and prescient. Swarm labored like a social utility, telling you the place your folks have been, with none palpable enjoyable constructed into the method.
However during the last yr, Swarm has labored exhausting so as to add again mayorships, a coin leaderboard, and a sticker e-book, including some delight to the app. Actual-world rewards, within the type of Perks and Challenges, solely proceed that thread of creating Swarm enjoyable.
Verify-ins per consumer are up 3x from January 2015.
You’ll be able to take a look at Swarm for your self proper right here.