Studio sues makers of 'NBA 2K16' for utilizing participant tattoos
B. Sevald/Einstein/NBAE by way of Getty Pictures
Sports activities video video games try to supply an expertise that is as lifelike as potential, which incorporates particulars like gamers’ tattoos. NBA 2K16 is a title that does simply that, and the pursuit of accuracy might land it in authorized hassle. Take-Two, the father or mother firm of 2K Sports activities that makes the basketball recreation, was hit with a lawsuit this week from the designers that created a few of the massive-identify gamers’ tattoos. Strong Oak Sketches, LLC claims that Take-Two ought to should pay up for utilizing the paintings within the recreation. Tattoo copyrights do not exist, however Strong Oak argues that the “pictorial, graphic, and sculptural works” of the artists must be protected by regulation.
The corporate needs Take-Two to cease utilizing the paintings and is in search of as much as $one hundred fifty,000 per infringement. The pictures in query embrace eight tattoos on the digital likenesses of LeBron James, Kobe Bryant, Eric Bledsoe, DeAndre Jordan and Kenyon Martin. Strong Oak says it already tried to barter a licensing settlement with Take-Two for the sum of $1.14 million to no avail. That is a hefty sum to have the ability to embrace the ink on LeBron’s arm for these free throw shut-ups.