Sony Alpha 7 and 7R: the complete-body mirrorless ILC is lastly right here (replace: arms-on pictures!)

Sony Alpha 7 and 7R: the full-frame mirrorless ILC is finally here (update: hands-on photos!)

Photograph junkies, brace yourselves for some very massive information. Sony has lastly introduced its a lot-anticipated (and leaked) mirrorless digital camera, debuting not one, however two function-packed fashions. The $1,seven hundred Alpha 7, which is positioned as a step-up cam for APS-C interchangeable-lens digital camera house owners, features a 24.three-megapixel full-body CMOS sensor. The $2,300 Alpha 7R, for its half, will probably be of specific curiosity to professionals — that flagship mannequin packs a 36.three-megapixel sensor and not using a low-move filter. Each cameras ship with a brand new BIONZ X processor, enabling 14-bit RAW, a 25,600 prime ISO, improved space-particular noise discount, upgraded element copy and diffraction-discount know-how that helps remove the blurriness chances are you’ll expertise when capturing at greater apertures.

Regardless of their gigantic sensors, each the Alpha 7 and 7R (Sony’s dropping NEX from the branding right here) embrace a footprint not a lot bigger than different fashions within the firm’s mirrorless lineup. Externally, the duo is equivalent, with decision representing the chief differentiator right here. They use the identical E-mount that you’re going to discover on present cameras and lenses, however you will have to improve your glass to take full benefit of the brand new sensor. It’s also possible to use present optics, both with vital cropping or some heavy vignetting, however should you’re investing in both digital camera, it is undoubtedly value boosting your lens assortment, too. Be a part of us previous the break for a better take a look at Sony’s thrilling new Alphas.

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Sony Alpha 7 and 7R palms-on

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Sony LA-EA4 arms-on

Gallery | 20 Photographs
Sony Alpha 7 and 7R

Sony seems to have borrowed parts from quite a lot of fashions — Alpha DSLRs, the RX1, NEX-7 — when designing the 7 and 7R. The construct high quality could be very excessive, with a magnesium-alloy development enabling mud and moisture resistance. A constructed-in prolonged grip makes the cameras snug to carry even with full-measurement A-mount lenses hooked up. There is a tremendous-sharp XGA OLED digital viewfinder with correct depth-of-subject copy and a guide-focus zoom perform, together with a three-inch 1.23M-dot LCD that tilts up eighty four levels and down forty five levels, letting you body photographs and confirm publicity from under or above eye degree.

Should you’ve used any mannequin in Sony’s NEX lineup, it is best to have the ability to decide up the 7 or 7R and simply begin capturing. The interface is analogous, however the producer has lastly tweaked the menu format. As an alternative of leaping forwards and backwards to a important menu display to modify between classes, choices are introduced on a number of pages, and you may scroll from web page to web page with out a lot effort. It is a construction that DSLRs have employed for years, and we’re fairly pumped that Sony has lastly opted to incorporate it right here. There’s additionally constructed-in WiFi, for distant seize and switch by way of Sony’s Android and iOS apps, and USB PC management for tethered capturing as properly.

Sony Alpha 7 and 7R: the full-frame mirrorless ILC is finally here (update: hands-on photos!)

On the efficiency entrance, the 7 can seize consecutive photographs at 5 fps, whereas the 7R can accomplish the identical at four fps. The 7 additionally options superior auto-focus, with 117 part and 25 distinction-detect factors teaming up for Sony’s Quick Hybrid AF. The 7R, nevertheless, solely consists of the 25 distinction-detect autofocus factors. Efficiency continues to be wonderful, however based mostly on our temporary time with each cameras, it was straightforward to determine the 7 because the champ on this self-discipline.

Sony’s additionally concentrating on video shooters with the Alpha 7 and 7R. Each can snap 1080/60p video (together with 24p and 60i) with full guide publicity management, and supply uncompressed HDMI output, for exporting realtime footage to an exterior recorder. The Multi-Interface Shoe allows you to join quite a lot of equipment, together with microphones, whereas commonplace three.5mm mic and headphone jacks allow you to increase sound high quality with out including an costly rig. Moreover, you should use the constructed-in HDMI port, which helps TRILUMINOUS shade, to export 4K nonetheless pictures for playback on Sony’s 4K TVs.

As Sony’s introducing a completely new digital camera system, there are a handful of equipment to debate, too. There is a vertical grip adapter for $350, an LA-EA4 Alpha lens adapter with a constructed-in AF motor for $350, an LA-EA3 lens adapter with out an AF motor for $200, a leather-based case for $forty, a $15 display protector and an off-digital camera shoe for 50 bucks. Subsequent up are the lenses. The 7 shall be out there in a package with a 28-70mm f/three.5-5.6 lens for $2,000. A 24-70mm f/four can be out there for $1,200 in early February, a 35mm f/2.eight will ship in December for $800 and a 55mm f/1.eight shall be out there later that month for $1,000. There’s additionally a 70-200mm f/four within the works, with pricing and availability TBA. Sony plans to supply a complete of 10 full-body lenses by the top of 2014, with that determine anticipated to leap to fifteen come 2015. Each cameras will ship in December.

Present full PR textual content

Sony Unveils World’s First Full-Body Mirrorless Cameras

New Sony Alpha 7 Collection Are World’s Smallest, Lightest Full-Body Interchangeable Lens Cameras

SAN DIEGO, Oct. 15, 2013 – Sony’s new α7 and α7R digital cameras are the world’s smallest full-body interchangeable lens models2. Extremely anticipated by skilled photographers and imaging lovers alike, the 2 new cameras supply an unmatched mixture of creativity, customizability and portability.

The α7R mannequin includes a 36.four efficient megapixel 35mm Exmor® CMOS sensor – the very best decision sensor within the historical past of Sony’s α line – with no optical low move filter for added resolving energy and elevated picture element. The α7 mannequin boasts a powerful 24.three efficient megapixel 35mm Exmor® CMOS sensor and an revolutionary quick Hybrid AF system.

Every digital camera is provided with superior imaging options together with a strong new BIONZ® X processor; quick AF capabilities; a transparent, vibrant XGA OLED Tru-finder, full HD 60p video recording, Wi-Fi® and NFC connection, mud-and moisture- resistance and extra.

“With these new α7 digital camera methods, Sony has utterly redefined the feel and appear of knowledgeable-grade digital digital camera,” stated Mike Kahn, director of the interchangeable lens digital camera enterprise at Sony Electronics. “The α7 and α7R cameras are considerably smaller, lighter and extra moveable than some other full-body interchange lens digital camera but ship picture high quality, energy and efficiency that professionals and lovers crave.”Each cameras function full customization and management to satisfy the wants of probably the most demanding photographers. There are 9 totally different customizable buttons and forty six assignable features that may be adjusted based mostly on capturing preferences, together with absolutely customizable back and front dials, a rear management wheel and an publicity compensation dial. Customers can preview all modifications to photographic settings in actual-time on the excessive-distinction, 2.four million dot XGA OLED Tru-Finder or the excessive-decision tiltable three” LCD display.

The brand new cameras share a strong new BIONZ X processor that precisely reproduces particulars in textures in actual-time by way of additional excessive-velocity processing capabilities, and permits for distinctive low noise efficiency in all forms of lighting circumstances.

Moreover, the highly effective processor mixed with the superior, excessive decision sensors permit each cameras to shoot professional-high quality Full HD video (AVCHD progressive, 1920x1080p @ 60p) with richly detailed colours and extremely-low noise.

Clear Picture Zoom has been enhanced for video recording as properly, permitting for highly effective shut-up photographs with out sacrificing pixel rely. Different professional-fashion film options embrace an audio recording degree management and show plus a “reside” HDMI® output for passing by way of video to an exterior monitor or recording gadget.

The brand new cameras each have on-board Wi-Fi and NFC capabilities for fast picture sharing and switch to suitable smartphones and tablets. The α7R and α7 fashions can entry Sony’s platform of PlayMemoriesTM Digital camera Apps, permitting customers so as to add new results, filters, utilities and extra. This platform consists of new ‘A number of Publicity’ app, which routinely combines sequential exposures into one artistic shot, and ‘Sensible Distant Management’four, which permits for direct management of publicity and shutter velocity from a related smartphone and is especially helpful for self-portraits or group shots5. Discover out extra at .The brand new α7 and α7R cameras every have a troublesome, magnesium alloy construct and are mud and moisture resistant for standing as much as a few of the hardest climate circumstances.

α7R Digital camera

Designed for skilled photographers and extremely superior lovers, the brand new α7R mannequin is the world’s smallest and lightest full-body interchangeable lens camera2.

It has a powerful 36.four efficient megapixel full body sensor and no optical low cross filter, making certain that the extraordinary resolving energy is absolutely realized and leading to an unprecedented degree of element and readability in photographs.

The digital camera encompasses a new Quick Clever AF know-how that delivers blazingly fast, correct autofocus. Moreover, there are a complete of three selectable sizes for the Versatile Spot AF body, minimizing the danger of by accident specializing in the flawed goal.

α7 Digital camera

Providing an thrilling entry into the world of full-body images, the α7 digital camera options a complicated 24.three efficient megapixel full-body Exmor CMOS sensor paired with the highly effective new BIONZ X processor.

The thrilling new digital camera has an progressive Quick Hybrid AF system that mixes part- and distinction-detect AF strategies to make sure speedy, correct autofocus. It may additionally shoot at as much as 5 fps constantly with non-cease AF monitoring, permitting it to maintain tempo with quick- shifting athletes, wildlife or energetic youngsters.

New Sony α Lenses and Equipment

There are a complete of 5 new full-body E-mount lenses designed to take full benefit of the highly effective imaging capabilities of the α7R and α7 cameras, together with mid-vary zoom lenses from Sony and Carl Zeiss, two shiny Zeiss Sonnar T*TM prime lenses and a premium- high quality G LensTM telephoto zoom. Sony’s rising E-mount interchangeable lens lineup now consists of 21 totally different lenses together with the brand new full-body fashions.

Along with the brand new lenses, there are additionally two new-era mount adaptors that give photographers the power to make the most of full-body Sony A-mount optics on the α7 and α7R cameras. The LA-EA3 adapter merely provides compatibility for present A-mount lenses the brand new cameras, whereas the LA-EA4 mannequin provides the extremely-quick focusing and capturing capabilities of Sony’s revolutionary Translucent Mirror Know-how.

There’s additionally a brand new vertical grip (VG-C1EM) that gives higher consolation throughout vertical capturing and may accommodate two separate NP-FW50 batteries for prolonged battery life and capturing time. A brand new BC-TRW compact exterior battery charger that shortly costs batteries and is nice for journey, and FA-CS1M off digital camera shoe permits using exterior flashes (HVL-43M, 20M) in off-digital camera wired purposes. Moreover, the new3

LCS-ELCA premium tender leather-based carry case protects the α7 and α7R cameras from scuffs and marks whereas being carried.

Pricing and Availability

The Sony α7R and α7 full-body interchangeable lens cameras shall be obtainable for buy this December.

The α7R digital camera will probably be provided as a physique-just for about $2300.

The Sony α7 compact system digital camera can be provided with a 28-70mm F3.5 – F5.6 full- body lens (mannequin SEL2870) for about $2000. It can even be provided as a physique-just for about $1700.

The versatile new LA-EA3 and LA-EA4 mount adapters can be obtainable in December for about $200 and $350, respectively.

The brand new VG-C1EM vertical grip and LCS-ELCA premium case will even be out there in December for about $300 and $ one hundred forty, respectively.

The brand new digital camera and all suitable equipment will probably be obtainable at Sony retail shops ( and different approved sellers nationwide.

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<a href=””> Sony α 7 </a>

  • Key specs
  • <a href=”” title=”Sony α 7 critiques” goal=”_blank”> Critiques zero </a>
  • Costs
  • Discussions
  • Sort Mirrorless interchangeable lens
  • Lens mount Sony E
  • Decision (efficient) 36&#one hundred sixty;megapixels
  • Sensor measurement Full-body
  • Picture stabilization Optical (sensor-shift)
  • Reminiscence card SD (SDXC, SDHC)
  • Launched 2013-12

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  • Sony Alpha 7 and 7R: the full-frame mirrorless ILC is finally here (update: hands-on photos!) + tax & delivery Purchase now
  • Sony Alpha 7 and 7R: the full-frame mirrorless ILC is finally here (update: hands-on photos!) + tax & delivery Purchase now
  • Sony Alpha 7 and 7R: the full-frame mirrorless ILC is finally here (update: hands-on photos!) + tax & delivery Purchase now