Netflix hires VP of associate merchandise to concentrate on streaming units

Netflix hires VP of partner products to focus on streaming devices

It is unattainable to say what sort of influence Gregory Okay. Peters may have on Netflix as an entire, however one factor is for positive: we definitely dig his job description. Just lately employed on by Netflix because the vice chairman of associate merchandise, Mr. Peters might be chargeable for “bringing to market a variety of units from main shopper electronics producers which are able to immediately streaming films and TV episodes from Netflix on to shoppers’ TVs.” The brand new position was established shortly after Netflix determined to ship HD streaming to the Xbox 360 (and different packing containers sooner or later), and it is a clear sign that the corporate understands the significance of digital downloads in a world presently dominated by bodily discs. The overriding aim? To allow “all US households to stream Netflix to their TVs.” Appears like ole Greg can be placing these levels in physics and astrophysics to good use, huh? Full launch is after the bounce.

NETFLIX APPOINTS GREG PETERS V.P. OF PARTNER PRODUCTS IN CONTINUED PUSH TO DELIVER STREAMING CONTENT TO TVs

LOS GATOS, Calif., November thirteen, 2008 – Netflix, Inc. (Nasdaq: NFLX), the world’s main on-line film rental service, at this time introduced the appointment of Gregory Okay. Peters to the place of vice chairman of companion merchandise. On this position, he can be answerable for bringing to market a variety of units from main shopper electronics producers which might be able to immediately streaming films and TV episodes from Netflix on to shoppers’ TVs.

Mr. Peters joins Netflix at a time when the corporate is quickly increasing the variety of methods during which its subscribers can immediately watch content material streamed from Netflix to their TVs. This yr, Netflix has introduced partnerships with LG Electronics, Roku, Microsoft, Samsung and TiVo to supply Netflix prepared units that may immediately stream from a rising library of over 12,000 films and TV episodes at Netflix. On this newly created position, Mr. Peters will report back to Netflix Chief Product Officer Neil Hunt.

Mr. Peters brings to his new task deep expertise in strategic planning and product improvement within the digital media market. Most just lately, he was senior vice chairman of shopper electronics merchandise for Macrovision Options Corp., a pacesetter within the enhancement and distribution of digital content material throughout a number of channels and platforms within the leisure, CE, cable and satellite tv for pc, and on-line distribution markets. Earlier, Mr. Peters served as vice chairman of engineering for Mediabolic, Inc., a number one supplier of digital house leisure software program acquired by Santa Clara-based mostly Macrovision final yr.

“Greg’s experience in all elements of the product improvement lifecycle – from imaginative and prescient to design to implementation – can be a big asset to Netflix and our companions as we push towards our objective of ultimately enabling all U.S. households to stream Netflix to their TVs,” stated Dr. Hunt.

Previous to Macrovision and Mediabolic, Mr. Peters was director of Pink Hat community for Pink Hat, Inc., the main supplier of Linux and open supply know-how; vice chairman of engineering for NOCpulse, a methods administration software program agency acquired by Purple Hat in 2002; and director of Net improvement for Wine.com, the main on-line wine retailer.

Mr. Peters holds B.S. levels in physics and astrophysics from Yale College.

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