Netflix and IMAX will get ‘Crouching Tiger 2′ on the identical day
Netflix’s tight relationship with The Weinstein Firm has scored one other win, and the streaming service’s first huge film debut — however undoubtedly not its final. The 2 revealed tonight that subsequent yr when the sequel to Crouching Tiger, Hidden Dragon arrives in theaters, it should even be out there streaming on Netflix on the similar time. Crouching Tiger, Hidden Dragon: The Inexperienced Legend additionally shares a author, John Fusco, with one other Weinstein/Netflix workforce-up, the Marco Polo collection that is arriving subsequent yr. Thus far, studio efforts at sending films residence day-and-date with their theater launch like this yr’s Snowpiercer have centered round VOD, however Netflix subscribers worldwide (the film is being shot in English) are getting this flick at no additional value. Again in 2011, Common needed to cost viewers $60 to observe Tower Heist at residence as an alternative of the theater, weeks after it debuted — this looks like a barely higher worth.
Netflix’s Chief Content material Officer Ted Sarandos tells the New York Occasions he hopes that the distinctive setup — out there to Netflix’s 50 million+ worldwide subscribers and in choose IMAX theaters on August twenty eighth, 2015 — will encourage different studios to look outdoors the normal windowed launch schedule. In 2000, Ang Lee’s unique film grossed about $213 million, and it is going to be very fascinating to see how the sequel holds up. In line with the press launch, it is based mostly on the fifth guide within the Crane-Iron collection. Michelle Yeoh is returning for this one accompanied by Donnie Yen who will play Silent Wolf, and the sequel can be directed by Yuen Wo-Ping, who served as martial arts choreographer on The Matrix 1 & 2 and Kill Invoice. Netflix’s affect has modified lots about how studios contemplate promoting their TV exhibits — and their eventual reruns — and it is diving massive into the film enterprise. The corporate says that is simply the primary of a number of flicks it’s going to attempt the day-and-date launch technique with, “giving shoppers and exhibitors all over the world unparalleled flexibility in how, when and the place they take pleasure in a serious movement image.”