Muzik Begins Promoting Headphones With One-Contact Social Sharing, Raises $10M In Funding
Audio accent startup Muzik is launching its product after two years of design and gearing up manufacturing, making the Muzik sensible over-ear headphones out there to shoppers right now for $299 and a ship date forward of the vacations. The headphone maker has additionally raised a further $10 million to assist deliver its product to market.
The sensible a part of the Muzik headphones revolves round 4 scorching keys, whose perform might be custom-made by a consumer, and embedded movement sensors that permit for extra enter by way of head actions. Out of the field, Muzik permits you to tweet your present monitor, share it to Fb, save tracks to a favourites listing within the companion app, or textual content or e-mail your mates by way of a “velocity dial” a consumer can arrange, all mechanically simply by urgent one of many buttons embedded on the proper ear cup.
Muzik Join, an app for Android and iOS which can ship with the headphones, helps make all of those software program options occur, and there’s additionally a developer platform that Muzik is making obtainable by way of an open supply license. The thought is that apps aside from Muzik’s personal might use its sensible options to help their very own customized actions – so Favoriting or making songs out there for offline play in Rdio, for instance. Movement sensors can set off further performance, like shutting off the headphones routinely if you put them right down to protect battery life.
The headphones are made out of aluminum and have reminiscence foam ear cups, and are designed general to compete with different units of their worth vary whereas additionally providing their signature social options. After demoing their units at CES final yr, the corporate went again to the lab for a yr to refine the product earlier than this launch, simply forward of the subsequent CES in January.
“I really like music; I all the time have – the best way it connects individuals, tells a narrative, permits us to flee, and creates moments in time,” defined Jason Hardi, founder and CEO of Muzik. “Our imaginative and prescient is to complement the music expertise by making headphone design, sound and know-how extra clever, which is what we got down to grasp this previous yr.”
All different issues being equal, it’ll be fascinating to see if sensible options can draw clients to a comparatively new headphone model over extra established incumbents. Beats has succeeded with an attraction to type, in addition to constructing model cache by affiliation with celebrities. A brand new model aiming on the youth market has plenty of dragons to slay earlier than it may possibly make its mark, however maybe an app platform will assist Muzik discover the appropriate app companion to realize essential mass.