Mixmax Raises $1.5M From Harrison Metallic, Floodgate To Convey Interactive Apps To E-mail
Mixmax, which is making e-mail interactive with apps that set-up calendar conferences and polls, raised $1.5 million from Harrison Metallic, Floodgate’s Mike Maples and Ann Miura-Ko, Ram Shriram of Sherpalo Ventures and angels Eric Ries, Soundcloud CEO Alex Ljung, Nuzzel CEO Jonathan Abrams, Inkling CEO Matt MacInnis and Soundcloud’s Eric Wahlforss.
“It’s loopy that we’ve these extremely highly effective units and we’re nonetheless speaking the identical method we did 25 years in the past,” stated co-founder Olof Mathé, who added that his expertise in Gmail doesn’t actually differ that a lot from the Pine e-mail shopper he used 20 years in the past.
Mathé stated the online has since advanced, with numerous expressive communication types by means of video-conferencing and collaborative modifying.
“E-mail stays static, plain, and un-actionable,” the corporate stated in a press release saying its funding spherical as we speak.
Mixmax is an easy Chrome plug-in that provides additional performance to your G-mail accounts. You’ll be able to put in little apps or widgets to schedule conferences, annotate paperwork, make purchases, affirm orders or full surveys — all inside the e-mail. (So that you don’t need to context change to a different calendar or browser tab to do a process.)
Recipients don’t have to have Mixmax put in to see any of the extra content material. There’s additionally a Mixmax SDK, which lets builders construct other forms of apps that may work inside e mail.
Mathé and his co-founders Chanpory Rith, and Brad Vogel got here out of Inkling the place they constructed an e-guide authoring platform referred to as Habitat. They’ve additionally accomplished stints at Skype, Google and Apple on communications merchandise.
They plan to make use of the $1.5 million in recent funding to rent further engineers, increase the platform and construct out the SDK.