Microsoft in all places: MSN apps head to iOS and Android, firm buys app service

Microsoft everywhere: MSN apps head to iOS and Android, company buys app service

Microsoft’s acquired a bizarre historical past in terms of technique: fashionable software program like Workplace has all the time been greatest on Microsoft’s personal working system, Home windows. In recent times, that is begun to shift — Workplace is now all over the place, together with Apple and Google’s tablets, and the corporate’s apparently taking an analogous strategy with different elements of its app library. The MSN suite of apps (Information, Sports activities, Well being & Health, Meals & Drink and Cash) is now out there on iOS and Android; MSN Climate is out on Android, with an IOS launch within the coming weeks. The cellular apps are simply getting revamped after a relaunch of the MSN web site earlier this yr.

Furthermore, these apps are in all probability fairly okay on Microsoft’s competitor’s platforms: Redmond simply acquired cellular app testing firm HockeyApp. Wait, earlier than you write off that identify ceaselessly as extremely foolish (it’s, you are proper), know that it is simply the moniker for a corporation that gives crash analytics and a check setting for cellular apps (from iOS to Android and even Microsoft’s cellular Home windows platform). Sure, it is a reasonably unexciting sounding acquisition, however what it means for the large image is extra essential: if, say, Google have been to purchase the platform, Microsoft might lose a strategic a part of the cellular puzzle. And Microsoft is not able to lose any floor with regards to cellular — the corporate’s past a distant third place spot relating to mainstream adoption.

Within the meantime, people already utilizing HockeyApp will have the ability to hold utilizing it. “The service stays obtainable to new and present clients to allow them to proceed to leverage the good crash analytics and beta distribution providers,” says Microsoft’s announcement of the acquisition, penned by company VP of the Developer Division Soma Somasegar.

By no means heard of HockeyApp? We hadn’t both till as we speak — it is just like the TestFlight service on iOS, enabling builders to distribute and check new cellular software program. The distinction between the 2 is that, whereas TestFlight is owned by Apple and solely runs on iOS, HockeyApp is multiplatform. Had Google scooped it up, it might’ve gone Android-unique. Given Microsoft’ cross-platform strategy as of late, we anticipate HockeyApp will stay as such going ahead.

[Image credit: John MacDougall/AFP/Getty Images]

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<a href=” windows/telephone/eight-1/”> Microsoft Home windows Telephone eight.1 </a>

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