Line Launches New Chat App To Join Companies And Manufacturers With Shoppers

Line Launches New Chat App To Connect Businesses And Brands With Consumers

Messaging app firm Line has launched a brand new service that may permit manufacturers, SMEs and different enterprise customers to faucet into its platform talk with clients and shoppers.

The Line@ app — which is out there for iOS and Android — is actually an enterprise-targeted model of Line’s chat app, which has one hundred seventy million lively customers worldwide. Line@ plugs into the prevailing chat app and lets us customers trade message with common Line customers and submit content material to the social community-like ‘Timeline’, however it’s designed for speaking with people who find themselves not associates, for instance shoppers, clients or followers.

“The Line@ service will drastically broaden the potential of Line, for instance permitting shops and amenities, in addition to model, media, and on-line enterprise operators to advertise new info, talk with shoppers and different enterprise contacts, create service utilization reservations, and extra. Designs, artists, journal fashions, and different freelance expertise also can make the most of the service to speak with followers,” Line defined.

Line Launches New Chat App To Connect Businesses And Brands With Consumers

The brand new service is free to make use of, however Line is charging customers for an arrogance ID ($24 for the primary yr, $12 thereafter) whereas free accounts are restricted to sending 1,000 messages per thirty days. These wishing to go for extra pays $50 per 30 days for 50,000 messages, past that bundle, messages value $zero.01 every.

Line is already open to manufacturers and enterprise by way of its ‘official’ (branded) account choice, however it prices tens of hundreds of dollars to create and use a branded account leaving many potential enterprise used priced out. In nations like Japan, Thailand and Taiwan — the place Line is the dominant chat app — small retailers and SMEs have lengthy adopted the buyer model of the app for his or her enterprise, however in dong in order that they combine private and work contacts in the identical place. That’s precisely the difficulty that Line@ is designed to cater to, and it permits customers to have a private and enterprise profile on the service.

Line@ is actually the corporate’s reply to Fb Pages, besides that it permits nearer one-on-one communication between model/enterprise, and their clients/followers. Line can also be a PC model of Line@ — Line’s shopper app has Mac and Home windows apps — and that gives further providers like polls and surveys, however the cellular app is definitely the primary focus right here.

The Line@ service is on the market worldwide — except China — and in 14 languages, together with English, French, Korean, Japan, Russian and Thai.

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