LG Prepares To Battle The Apple Watch With Its First All-Metallic Smartwatch

LG Prepares To Battle The Apple Watch With Its First All-Metal Smartwatch

LG was among the many first wave of smartphone makers to enterprise into smartwatches. The G Watch and G Watch R are in all probability among the many greatest out there proper now — not that this assertion says a lot — however LG simply introduced its newest addition, the LG Watch Urbane, as Apple prepares to enter the area.

In contrast to its earlier watches, LG is positioning this new one as a basic timepiece that — it believes – will attraction to each sexes, somewhat than simply the geeky, male viewers that has largely adopted the business’s first smartwatches. The LG Watch Urbane is obtainable in silver or gold and comes with a pure leather-based strap, however house owners may have the choice to modify it with any 22mm-vast band for normal watches.

The watch retains the 1.three-inch, round plastic OLED face of the G Watch R, however is the Korean firm’s first all-metallic smartwatch. The gadget runs Android Put on and is powered by a 1.2 GHz Qualcomm Snapdragon four hundred chip.

LG Prepares To Battle The Apple Watch With Its First All-Metal Smartwatch

“The LG Watch Urbane’s basic design and sensible options make it the right smartwatch to enrich our G Watch and G Watch R, which have been designed as extra informal and lively units,” commented Juno Cho, president and CEO of LG Cellular, in a press release.

LG stated it is going to exhibit the LG Watch Urbane at Cellular World Congress in Barcelona this month. We’ll be on the present, so stayed tuned for extra particulars, pictures and extra about it.

The corporate’s determination to now concentrate on the non-geek viewers with a smartwatch comes simply weeks earlier than the Apple Watch is predicted to reach. Apple CEO Tim Prepare dinner teased an April launch date for the a lot-anticipated watch, which many analysts consider will kickstart shopper curiosity within the smartwatch phase.

A report from Canalys launched this month estimated that 720,000 Android Put on-powered smartwatches have been shipped in 2014. The analyst agency estimated that Motorola’s Moto 360 led the pack, however Apple’s entry — whereas offering competitors — might additionally assist the broader business achieve larger publicity and consciousness past the early adopter crowd.