GoPro Might Go Robo With Shopper Drones Launching Subsequent Yr
GoPro is engaged on a lineup of shopper drones to complement its motion digital camera lineup, in accordance with the Wall Road Journal. The brand new product class would supply aerial drones just like the Parrot Bebop and DJI Phantom and Encourage 1. The drones would reportedly retail within the $500 to $1,000 vary, and include GoPro motion digital camera tech onboard, which is a pure match provided that outfitting drones with GoPros is already a well-liked choice amongst hobbyists and videographers.
Drone gross sales might assist GoPro diversify its product lineup, too – proper now it has nearly all of its eggs in a single basket, with its motion digital camera line. GoPro has finished a terrific job of making a vibrant first-social gathering accent lineup to accompany its core digital camera choices, however many established digital camera makers are getting into the market, or else specializing in enhancing their present efforts. GoPro has made the best strikes to take care of its management, with a brand new entry-degree Hero digital camera that prices solely $129.ninety nine, however attaining an early foothold within the burgeoning shopper drone market might make a number of sense, given its present reputation in that realm.
WSJ’s info pegs the launch window for these units at “late subsequent yr,” which suggests I doubtless wouldn’t anticipated seeing them forward of vacation 2015. GoPro may also have to supply one thing that differentiates it from the competitors – each Parrot and DJI, two market leaders in shopper aerial drones, have launched subsequent-era hardware with superior digital camera options, together with superior onboard software program picture stabilization and 4K recording. Drone-makers like DJI additionally appear to be more and more at together with their very own digital camera hardware constructed-in to drones, which probably permits them to up the typical asking worth.
GoPro can stand out not solely by selling using its tried-and-check business-main motion cam tech, but in addition by providing worth advantages in comparison with a few of its potential rivals. The DJI Encourage 1 retails for $2,800, as an example, so if GoPro can supply optics with comparable high quality on drones that retail for lower than half, it might stand to seize a a lot wider market.
We’ve reached out to GoPro for remark and can replace if we obtain any further info.