Google allegedly working by itself WhatsApp competitor
Google launched its Android One program earlier this yr, which focuses on constructing finances-pleasant, strong high quality smartphones for the creating world. Again then, the search big made it fairly clear that, with assist from producers, it needed to create an enormous splash in rising markets — reminiscent of India, the place the primary Android One units have been revealed final month. However a rumor suggests Google’s subsequent step is to construct what it could not purchase when it misplaced out on messaging king WhatsApp to Fb. The Financial Occasions, a trusted Indian information outlet, is now claiming the corporate from Mountain View has began engaged on a messaging app of its personal that may head to rising markets first, earlier than probably launching elsewhere.
Citing sources accustomed to Google’s plans, The Financial Occasions says the purported service will “probably” launch in 2015, noting that it is nonetheless within the early levels of improvement. One key method it’d differ from the present Hangouts service is that it would not require a Google account to login, and in contrast to WhatsApp, it might be solely free to make use of. Hooking the service as much as Gmail might have helped Google get messaging customers within the US, however competing with Whatsapp and its ilk (WeChat, Line, Viber) might require extra flexibility and help for various units.