Fb’s received a brand new app and also you (in all probability) cannot have it
Although Fb’s origins have been in exclusivity, serving solely school college students for a while, the service has since expanded out to billions of individuals all over the world. At this time, Fb’s launching a brand new strategy to exclusivity, and it sounds sadly acquainted to actuality: “Fb Mentions” is a brand new iOS app that solely “public figures” can use. What’s a “public determine?” The standard suspects: particularly excessive-profile celebrities, journalists, authorities officers, and fashionable manufacturers/companies. So, the wealthy and/or well-known? Received it.
So, what does the app do? It is a way more model-centric strategy to utilizing Fb (which, sure, consists of people who find themselves manufacturers unto themselves — Kanye West, for example). As Recode‘s Fb-verified Peter Kafka explains it:
- “The emphasis is on posting new messages, pictures and movies, as an alternative of studying what your buddies have put up.
- There’s a Mentions tab that is presupposed to make it straightforward for stars to see what individuals are saying about them. It appears strikingly just like the ‘@’ tab that Twitter has all the time had – and in addition makes use of the time period ‘mentions.’ It’s one other in a collection of strikes which might be … impressed by Twitter’s playbook.”
It additionally allows these with entry to host reside Q&A periods, in addition to streamlining the multimedia sharing points of Fb. You’ve got in all probability seen it in motion earlier than: apparently that Dr. Dre/Tyrese celebration video that went stay simply forward of the Beats buy by Apple was by means of Fb Mentions.
In so many phrases, Mentions is a device designed particularly for individuals who have assistants to handle their social media profiles. In case you’re a type of individuals (or their assistant) and do not but have entry, you’ll be able to obtain the app and request it proper right here.