Evernote brings in new product, advertising, design and China heads in exec overhaul

Evernote brings in new product, marketing, design and China heads in exec overhaul

We’ve been documenting a few of the chapters of Evernote’s shocking decline within the final a number of months, however at the moment comes some information of a number of exec appointments that factors to how the startup is hoping to rebuild itself and convey its marquee word-taking app again.

Evernote — as soon as a billion-greenback “unicorn” however extra just lately marked down by buyers — has misplaced focus, confronted a wave of exec departures and a string of product closures that included Evernote’s e-commerce effort, a lot of the Skitch apps, and its Meals app.

However right now, CEO Chris O’Neill —  himself a comparatively new appointmentintroduced a number of new execs, all taking over signifanct elements of the corporate’s enterprise and future as a viable startup. They embrace new heads of product, advertising, model, design and China.

Erik Wrobel is approaching to steer product administration. He was most just lately VP of Product at VMware, the place Evernote says he began the cloud administration product line. He replaces Philip Constantinou, who left in August final yr and is now CPO at Navdy.

Raymond Tang goes to go Evernote’s China enterprise, the place the corporate now has sixteen million registered customers for Yinxiang Biji, its nation-particular service.

Andrew Malcolm has taken over advertising, and he’s truly already been on the firm quietly for one hundred days, O’Neill notes. He’s a Skype and Silver Lake alum. Alongside him, Azmat Ali is becoming a member of as head of brand name, having reduce his tooth at locations like HP. They exchange Andrew Sinkov, who left in December 2015 and coated each roles.

Ben McCormack was appointed new head of technical operations, the place he shall be placing a much bigger emphasis on cloud computing. Mixed with Wrobel’s expertise, it seems like Evernote is making some strikes to go deeper into enterprise software program.

Nate Fortin, who has labored at Motorola, is heading up Evernote’s design workforce. It seems like he’s a remaining alternative for Joshua Taylor, who additionally departed final yr.

Lastly, Michelle Wagner joins as head of individuals operations.

 

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