Events Sq.’s new digital billboard is almost the dimensions of a soccer topic

Times Square's new digital billboard is almost the length of a football field

New Yorkers passing by means of Events Sq. will see (whether or not or not they should or not) an important, costliest digital billboard (a minimum of inside the US) when it prompts this Tuesday night time time. The show is giant sufficient to run a whole block, from forty fifth to forty sixth Street alongside Broadway, and is made up of 24 million pixels. (To distinction, 4K TVs weigh in with spherical eight million pixel, although the dimensions proper right here is massively completely totally different.) Oh yeah, it’s also eight tales extreme. Consistent with the New York Events, the worth of this prime selling precise property is accessible in at over $2.5 million for four weeks. Google, a corporation that has the means, will take over the massive show as a result of the debut advertiser until 2015. Nevertheless we’ll go larger: LG’s already using the world’s largest billboard in Saudi Arabia, which is 820 ft prolonged.

[Image credit: Richard Perry/The New York Times]

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