EventBoard, A Sensible Convention Room Reserving Startup, Raises $6.5M
EventBoard, an organization that gives software program to make convention rooms extra environment friendly, could also be based mostly in Salt Lake Metropolis, Utah, however that doesn’t imply it hasn’t discovered its means into the center of Silicon Valley.
“We’re proper downtown, we’ve lots of presence in Silicon Valley and San Francisco particularly, however we’re constructing an organization that’s on par with a variety of the tech stack and equal of what the Valley is,” Ritchie stated.
You may need acknowledged the core product at workplaces like Pinterest, Uber and Airbnb: a pill that sits on the wall in entrance of a convention room that tells you when the subsequent assembly is. Reserving convention rooms could be a large ache, as a result of it may be extremely complicated — resulting in convention rooms being perpetually booked and none out there for conferences.
However past that, EventBoard is creating analytics software program for firm executives that helps them perceive how staff are utilizing convention rooms. That’s why EventBoard stated at the moment that it has raised $6.5 million in a spherical led by Greycroft Companions, and was beforehand backed by buyers like Google Ventures and Marc Benioff.
These analytics come into play for the precise wants of sure divisions. For instance, a division may want a Bluejeans convention setup, whereas one other may want a Google Hangouts setup. Some rooms want a Chromecast and a few want an Apple TV. Corporations principally have to have that info as a way to higher put together for what staff are in search of — and improve the general effectivity of an workplace area.
In concept, this has the good thing about decreasing the general value of IT spend as a result of executives don’t should order extra licenses than they want. EventBoard can also be releasing a cellular software that permits staff to e-book convention rooms from cellular units. It additionally has flooring plan mapping software program that exhibits which convention rooms are presently booked and open.
EventBoard isn’t the one firm engaged on a product like this — there are corporations like Steelcase, which have convention room reserving know-how might compete extra instantly with EventBoard. However EventBoard’s argument is that it’s as a lot an analytics play as it’s a easy pill sitting on the wall in entrance of a convention room.
“We noticed an enormous want that was actually becoming across the convention room area,” CEO Shaun Ritchie stated. “The unimaginable frustration that corporations have round org and main and kicking out of rooms, it’s not an optimum expertise.”