BBC to create 'personalised radio' that switches between stations

BBC to create 'personalised radio' that switches between stations

The BBC gives a mix of native and nationwide radio stations aimed toward several types of listeners. Need the newest chart-toppers? Radio 1 has your again. Want one thing classical? Simply change to Radio three as an alternative. The issue is that many Brits have eclectic music tastes spanning multiple station. To cease listeners from tuning out, the broadcaster is planning a personalised radio service — a single stream that intelligently switches between stay and on-demand broadcasting based mostly in your preferences. So as an instance you just like the In the present day programme on BBC Radio four, which runs from 6 to 9am. However you additionally love Lauren Laverne’s present on Radio 6 Music, which kicks off at 10am — the service would, in concept, change stations routinely, and perhaps throw in a podcast for the hour in between.

“This shall be based mostly on understanding what you usually take heed to, what you want, what you do not like and linking this to elements resembling time, location and what system you are listening on,” the BBC says in a weblog submit. If such a sensible, dynamic service sounds too good to be true, that is in all probability as a result of it’s — at the least proper now, anyway. The BBC says it’s going to be taking “some early steps” to place all of it collectively over the subsequent yr. It is definitely a novel idea, and one thing Apple cannot copy until it creates a bunch of additional radio stations.

BBC to create 'personalised radio' that switches between stations

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BBC to create 'personalised radio' that switches between stations

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