Barnes & Noble groups up with Samsung for its latest Nook pill

Barnes & Noble teams up with Samsung for its newest Nook tablet

It is no secret that Barnes & Noble has been making an attempt to economize by offloading its pill improvement to another person, however various individuals anticipated that “somebody” to be Microsoft. Mmm, not fairly. The bookseller revealed in the present day that its (first) pill associate is none aside from Samsung, and that the 7-inch Galaxy Tab four Nook they have been engaged on will launch in August.

We’re not simply taking a look at a model of Samsung’s present pill that ships with the Nook app preinstalled, both. BN’s assertion makes point out of “custom-made” Nook software program, however we’re digging additional to see what precisely units this factor aside from the remainder of Samsung’s wares. What is clear is that this can be a savvy transfer for all events: Samsung will get yet one more avenue by way of which it may possibly push for international electronics domination, and BN will get a strong (if maybe unremarkable) pill that it did not need to sink gobs of cash into. Will it’s sufficient to unseat Amazon’s Kindle Hearth collection, or another claimants to the studying pill throne? It appears unlikely, however hell, kudos to Barnes & Noble for taking the shot anyway.

As a reminder, BN hasn’t utterly given up on promoting its personal Nook units — the prevailing Nook with GlowLight will nonetheless be on supply, although we have now to marvel how which may change if this mashup with Samsung takes off. In any case, the final time the scrappy bookseller posted its quarterly earnings, it pointed to an almost 60 % drop in Nook and Nook accent gross sales.