Airbnb purchased a Russian design studio and no one is aware of why

Airbnb bought a Russian design studio and nobody knows why

Russian design agency Lapka despatched out a Tweet yesterday saying that it had been acquired by Airbnb, complicated all of those that have been confronted with the black and white mock up picture publicizing the partnership. The $24 billion house rental service has been investing loads of its time and power into shaping its firm id: from a change of emblem to providing hosts merchandise to raised their properties. However wanting on the merchandise that Lapka has launched up to now: a smartphone-assisted breathalyzer and idea sensor nodes for Google’s Challenge Ara telephone, we’re left questioning what the 2 corporations will produce.

Airbnb co-founder and chief product officer Joe Gebbia appears excited concerning the partnership, saying he is been impressed by Lapka’s “spectacular design sensibilities.” The Russian studio’s founder Vadik Marmeladov made a press release on firm’s weblog which did not shed any mild on the partnership, noting “What we’re able to constructing collectively is past rationalization, so let’s depart that for later information.” Nevertheless, the design agency’s eagerness to adapt and evolve its product line, we’re hoping for Airbnb-branded vodka (and companion iPhone breathalyzer) as a welcome present within the coming months.

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