Adidas builds clever soccer cleats that may outwit even Joey Barton
– The Boot with a Mind – adidas unveils the clever soccer boot - Herzogenaurach, twenty ninth September 2011 – As we speak, adidas unveils the clever soccer boot, the adizero f50 powered by miCoach. Quickly to be made well-known as the bottom breaking ‘soccer boot with a mind’, the 2011 adizero f50 is bringing sensible know-how to the sector of play. Soccer is quicker than ever earlier than and the necessity for velocity has by no means been higher. Now powered by miCoach, the adizero f50 just isn’t solely the quickest boot on the planet, additionally it is the neatest. miCoach turns the adizero f50 into the last word digital coaching device by letting you monitor and add efficiency knowledge together with velocity, most velocity, variety of sprints, distance, distance at excessive depth ranges and time.
The adizero f50 boot features a cavity within the outsole unit which homes the revolutionary miCoach SPEED_CELL&commerce;. The miCoach SPEED_CELL&commerce; captures 360° motion and measures key efficiency metrics together with velocity, common velocity (recorded each second), most velocity (recorded each 5 seconds), variety of sprints, distance, distance at excessive depth ranges, steps and stride charges. The on-board reminiscence shops all of your measurements throughout your recreation or coaching for as much as seven hours after which wirelessly transmits the on pitch efficiency knowledge to your pill, PC or MAC.
The stats can then be shared with pals on Fb, introducing a enjoyable and aggressive edge to coaching as stats might be in contrast between one another, and even with adidas skilled gamers resembling Leo Messi, as they add their private outcomes. The stats may also be uploaded to present coaching plans by way of the miCoach web site, that are then constructed into personalised teaching programmes that miCoach know-how creates particularly for a consumer.
And the revolution continues in 2012 when it is possible for you to to play the miCoach soccer online game on-line utilizing your personal actual-life talents. Whether or not on-line or within the stadium, the adizero f50’s electrifying, velocity-impressed seems to be will depart zero doubt as to who’s the quickest.
adidas Vice President of International Soccer, Markus Baumann stated “We have now been working to develop a boot with a mind for a while and what we’ve got produced will revolutionise the soccer business. What makes the boot distinctive is that for the primary time it is possible for you to to match your self to a number of the greatest gamers on the earth”.
The launch of the adizero f50 additionally heralds an thrilling new stage of improvement for miCoach know-how. miCoach know-how has all the time proved adidas’ place as market chief in using knowledge in sport to reinforce athlete efficiency and the introduction of miCoach within the adizero f50 clearly demonstrates the capabilities of capturing and evaluating each athlete’s efficiency by making it out there to all.
“Knowledge has been monitored and evaluated to extend efficiency in elite athletes for a few years. adidas will now deliver this service to the buyer, firstly with the launch of the adizero f50, after which by means of an extra vary of clever merchandise able to storing, monitoring and evaluating efficiency on the sector of play” commented Simon Drabble, Director of Interactive Know-how at adidas.
The adizero f50 consists of different key adidas applied sciences together with Sprintweb, which supplies stability throughout excessive velocity actions, Sprintskin, a revolutionary single layer artificial for unimaginable ball-really feel and decreased weight and Sprintframe, which makes use of geometrics and a brand new stud development to supply the right stability between light-weight and stability. The adizero f50 can also be lightest in school, weighing in at solely 165g./ The brand new adizero f50 powered by miCoach can be out there at adidas personal shops and specialist shops worldwide from November in excessive power / electrical energy / white and black / warning / electrical energy at €210. Moreover, the adizero f50 miCoach bundle is accessible from wholesale retailers at €245 and features a pair of adizero f50 boots (in colorways as earlier than), a Velocity Cell&commerce; and a sensible gadget dongle miCoach CONNECT for iPod and iPhone in addition to the miCoach CONNECT for PC / MAC.
For additional info please contact: Robert Hughes International PR Supervisor Soccer E mail: Robert.Hughes@adidas.com Tel: +forty nine-one hundred sixty 884 6856